Merch

Merchandise is an opportunity to blend brand identity with beauty. I explore expression through type, texture, and illustration to create designs people can be proud to wear.

Move On

With many themes for merchandise, I experimented with various aesthetics for stickers and apparel. I aimed to make our political content fun, playful, and show-off-worthy through thoughtful composition on top of trending aesthetics.

Move On Tote Final - President is Speaking

Move On Tote 2nd Draft - President is Speaking

1st Draft

2nd Draft

Bob Casey

Campaigning against Dave McCormick, Bob Casey's team envisioned satirical company logos to utilize on merchandise to invigorate supporters. Inspired by retro mascots and caricatures, I illustrated multiple logos, simplifying type and color to ensure legibility and scalability.

Sandwich Shop Logo

Movers Logo

Middle Seat

For the night of the 2024 election, Middle Seat requested a t-shirt as a gift for our team. I wanted to create something beautiful yet original, taking inspiration from Y2K aesthetics mixed with bold yet elegant type.

Middle Seat Tshirt Back - Election Night

Mood Board

Middle Seat Tshirt Drafts - Election Night

Refined Drafts

Alternate Design